Plan your campaign
Turn campaign plans into clear, scalable projects in Asana through proven best practices that set every launch up for success.
Course overview
Before any campaign can take flight, you need a clear North Star and alignment on who's involved. In this lesson, you'll build a strong foundation for campaign success by creating a campaign brief, defining roles, and responsibilities using the RACI model. Together, these steps will help you set up your campaign projects for success so your team can hit the ground running.
Topics we'll cover
- Recognize common campaign pitfalls and how to avoid them
- Explore the seven core components of campaign success
- Define your campaign's north star with a campaign brief
- Clarify roles and responsibilities using the RACI Model
What's in this course:
- 15 minutes of interactive learning (videos, text, and hands-on practice)
- Knowledge checks to reinforce key takeaways