Marketing strategy

Marketing strategy

Turn your strategy into reality by planning it in Asana and tying your team’s work to each objective.

About this course

Define your overall goals and identify top opportunities by learning to plan and execute your entire marketing strategy in Asana. We’ll walk you through the planning process and how to connect it to your team’s work to keep goals top of mind.

 

You’ll learn to:

  • Capture and organize your marketing strategies and goals
  • Define actionable tactics for each strategy
  • Communicate progress on strategies
  • Managing your marketing playbook over time
  • Connecting strategies to work in Asana

Course expectations:

  • Watch 5 on-demand video units
  • Complete 5 practice exercises
  • Take 5 quizzes

Time:

  • 10-20 minutes per unit
  • 1-2 hours for the entire course

Course Resources

Curriculum

  • Practice using Asana in our demo space!
  • Unit 1
  • Outlining your marketing strategy
  • Marketing strategy worksheet
  • Quiz
  • Unit 2
  • Organizing your marketing playbook
  • Quiz
  • Unit 3
  • Breaking down your strategies into tactics
  • Quiz
  • Unit 4
  • Tracking progress on strategies
  • Quiz
  • Unit 5
  • Managing your playbook
  • Quiz
  • Course complete

About this course

Define your overall goals and identify top opportunities by learning to plan and execute your entire marketing strategy in Asana. We’ll walk you through the planning process and how to connect it to your team’s work to keep goals top of mind.

 

You’ll learn to:

  • Capture and organize your marketing strategies and goals
  • Define actionable tactics for each strategy
  • Communicate progress on strategies
  • Managing your marketing playbook over time
  • Connecting strategies to work in Asana

Course expectations:

  • Watch 5 on-demand video units
  • Complete 5 practice exercises
  • Take 5 quizzes

Time:

  • 10-20 minutes per unit
  • 1-2 hours for the entire course

Course Resources

Curriculum

  • Practice using Asana in our demo space!
  • Unit 1
  • Outlining your marketing strategy
  • Marketing strategy worksheet
  • Quiz
  • Unit 2
  • Organizing your marketing playbook
  • Quiz
  • Unit 3
  • Breaking down your strategies into tactics
  • Quiz
  • Unit 4
  • Tracking progress on strategies
  • Quiz
  • Unit 5
  • Managing your playbook
  • Quiz
  • Course complete